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聚焦企业变局之下的生存与发展,港中大(深圳)MBM2023案例分析赛举行

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发表于 2023-6-22 13:51:06 | 显示全部楼层 |阅读模式
深圳新闻网2023年6月20日讯(记者 何亚南 傅杨清)在变局之中,企业如何重新塑造竞争力,挖掘崭新的成长曲线?近日,香港中文大学(深圳)开展管理学理学硕士MBM2023案例分析赛,学生们从拓域扩疆、重整变局、逆境突围多个角度出发,研究企业如何在政策和市场不断变化的环境中灵活应对,焕发出全新的活力。

“金域医学的重整变局”团队聚焦风雨中的独立医学实验室(以下简称“ICL行业”),研究旨在对ICL行业的存在及运营的机理做深入研究,以金域医学为例讲述一段行业龙头居安思危、主动应变的故事,分析其应变的成效,并尝试给予进一步合理建议与预测。



“杉杉股份拓域扩疆之路分析”团队关注杉杉股份上市后进行多元化经营的战略,主要探讨公司在面临市场结构变化与经营业务生命周期变化的挑战,是如何重塑企业竞争力,持续发掘企业的第二、第三成长曲线。团队在财务分析上选用综合分析的角度,跳开传统的资产负债表中负债和所有者权益的分类方式,对企业的全部资本或资金按照其融资渠道做重新分类并展开进一步的分析和考察,透视企业资本引入战略的选择与实施状况。



“淡看国际锂电设备龙头崛起之路——先导智能案例分析”的团队深入探索“新能源”领域,结合两年所学,从公司治理、财务报表分析、并购分析、价值投资分析等多维度剖析了案例先导智能的成长之路,深入研究先导智能所在的新能源设备行业及拓域扩疆之路。



随着MBM案例分析赛落下帷幕,学子们两年的学习生涯也画上圆满的句号。“这一过程既锻炼了我们的实际操作能力,又提升了我们的综合素质和团队意识,让我们经历一次充满挑战又收获满满的实践。”比赛结束后,参赛选手感悟良多,他们表示,在未来学习的路上会继续秉承MBM孜孜不倦的学习传统,在工作岗位、生活中不断学习、成长。p{margin-top:0pt;margin-bottom:1pt;}p.X1{text-align:justify;}span.X1{font-family:"Calibri";font-size:10.0pt;}p.X2{text-align:left;margin-top:0.0pt;margin-bottom:0.0pt;}span.X2{font-family:"宋体";font-size:24.0pt;font-weight:bold;}p.X3{text-align:left;margin-top:0.0pt;margin-bottom:0.0pt;}span.X3{font-family:"宋体";font-size:18.0pt;font-weight:bold;}p.X4{text-align:left;margin-top:0.0pt;margin-bottom:0.0pt;}span.X4{font-family:"宋体";font-size:13.0pt;font-weight:bold;}p.X5{text-align:left;margin-top:0.0pt;margin-bottom:0.0pt;}span.X5{font-family:"宋体";font-size:7.0pt;font-weight:bold;}p.X6{margin-left:0.0pt;margin-right:0.0pt;text-align:left;margin-top:0.0pt;margin-bottom:0.0pt;}span.X6{font-size:12.0pt;}span.X9{font-weight:bold;}span.X10{color:#0000ff;text-decoration:underline;} 来源:深圳新闻网
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发表于 2023-8-7 17:39:47 | 显示全部楼层

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